Create and track marketing process steps with Runrun

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Clearly defining all stages of the marketing processes is essential to building a solid marketing plan. From this practice it is possible to establish the main objectives, performance indicators and which marketing strategies will be used.

Marketing campaigns are usually divided into different processes. At these times, agencies and communication departments can use Runrun.it as a management tool to map all processes, from the initial briefing to quality deliveries.

Do you want to understand how our process management software helps you organize and carry out marketing processes in practice? Stay with us and we will detail the main use cases for your agency and marketing department to achieve the perfect workflow.

Management of workflows and marketing processes
Marketing  Phone Number List management encompasses several fundamental processes for the company, such as identifying consumer needs, analyzing the market and developing products and services that arouse the public's interest.

All of this is done, of course, in line with the marketing objectives designed in the planning phase. Throughout the defined cycle, such purposes are unfolded into various tasks that involve professionals with different capabilities.

Given the multiple existing channels, monitoring all stages can be a long and tiring process without the right tool, as information can be fragmented in the cloud or on personal devices.

The benefit of using Runrun.it is that the work management software centralizes all information in one place and provides features that make monitoring activities more practical, keeping teams, customers and partners integrated with the same purposes.

In the same way as other departments, your organization/agency's marketing is divided into a few fronts, such as internal marketing actions, paid campaigns, content marketing and other variations.

To organize operations, it is essential that each project is very well organized. Therefore, it is important that you create areas where you can see the development of operations without mixing information.



At Runrun.it , this is possible thanks to Quadros: by creating your own board, you can keep project-related tasks in a single space and define a standardized workflow with your processes.

Demonstration of task cards going through the columns that represent the marketing steps
Kanban is one of the most intuitive ways to track task delivery
In this action, managers are able to specify which steps are necessary to carry out the task and monitor the progress of the work from briefing to final delivery.

With all tasks centralized, simply select the Kanban view to track the progress of each job intuitively, as the agile framework is delimited by columns that represent the current stage of the task, such as planning, creation and review.

In the tool, it is also possible to create personalized framework models for marketing, selecting templates for campaign management , email marketing and content creation for social networks.