quite exceptional growth

shakilahmed

Welcome to Rendez-vous Marketing, the podcast whose mission is to help you develop your online customer acquisition. I invite digital marketing experts, entrepreneurs or CMOs to decipher with them the digital marketing strategies they have used for their business and which have worked well, whether Facebook Ads, content creation , SEO, video and more. Also listen to the episode on Apple Podcasts // Spotify // Google Podcasts Today I have the pleasure of welcoming.
Aymeric Grange, the co-founder of the 900.care brand, a brand of refillable bathroom products and which are sent directly to you thanks to a subscription. The concept has something to please and it is especially Italy phone number list innovative in the market for bathroom products (shower gels, shampoos, toothpastes) which is a market with very little e-commerce penetration (barely 10% as explained to me Aymeric). As a result, this posed a real challenge for this brand which launched in December 2020 and which has experienced.

quite exceptional growth in just 2 years and which we will try to understand in this podcast. As always, for episodes as dense as this one, we will publish it in 2 parts. Part #1: We will focus on 900.care's business models and the innovation that is at the heart of their products and their current offer. You will understand that innovation is really in the DNA of this brand and that it is a key factor in their success today. Part #2: we focus on Facebook ads, which has been their #1 acquisition channel from the start and which they have mastered to perfection.